rhu: (xword)
[personal profile] rhu
Some logos use a mirror-imaged letter. How many letters of the alphabet can you think of that have been treated in this way?

(I'm not talking about stylized letters that can serve as part of "inversions" or "ambigrams", I'm talking about letters that are unambiguously mirrored for stylistic effect.)

I've got four. I'm sure there are more. Answer in the comments if you feel like it.

(no subject)

Date: 2010-03-15 02:59 pm (UTC)
From: [identity profile] xiphias.livejournal.com
Well, the obvious one is, of course "Toys 'R' Us"/"Babies 'R' Us". Then, of course, there's the Banzai Institute for Advanced Studies.

(no subject)

Date: 2010-03-15 03:14 pm (UTC)
ext_87516: (xword)
From: [identity profile] 530nm330hz.livejournal.com
Yes, that's one.

I don't remember the Banzai Institute logo. I guess I know which DVD I'm pulling off the shelf tonight.

(no subject)

Date: 2010-03-15 04:32 pm (UTC)
From: [identity profile] qaqaq.livejournal.com
The logos for ABBA and Nine Inch Nails.

And I feel like there was a vodka with a reversed R, but I can't think offhand what it wsa.

(no subject)

Date: 2010-03-15 04:51 pm (UTC)
ext_87516: (xword)
From: [identity profile] 530nm330hz.livejournal.com
Those were two of my four as well. (Actually, I had the one for NIN and my wife pointed out the one for ABBA.)

(no subject)

Date: 2010-03-16 12:53 am (UTC)
From: [identity profile] rubrick.livejournal.com
Man, if that isn't enough to inspire someone to make a mashup, I don't know what is.

(no subject)

Date: 2010-03-15 05:25 pm (UTC)
From: [identity profile] tahnan.livejournal.com
Four? Hah! I can get you four in a single logo! Photo oddly courtesy of Esquire Magazine.

I think Trip's right about there being a Russian vodka with a reversed R, but I can't think of it offhand either. (Then again, the reversed R in Toys R Us was the only one I could think of, so.

(no subject)

Date: 2010-03-15 05:40 pm (UTC)
From: [identity profile] tahnan.livejournal.com
...though of course the vodka isn't so much reversing the letter as substituting a foreign letter. When I tried Googling for more examples, I found very little, other than the "Faux Cyrillic" entry at Wikipedia, which makes the distinction. It also compares it, by way of the "related articles" links, to the Heavy Metal Umlaüt and l33t.

Of course, most of the reversed letters in the above photo, for all that they're there to evoke Russian, aren't actual Russian letters, just reversed English letters. But anyway.

The only other example I found via Google is a logo in which the reversed letter isn't part of a word; rather, the brand name is written normally, but the logo itself consists of the first letter of the brand and its mirror reflection, partially overlapped. Probably not what you had in mind, but there it was.

(no subject)

Date: 2010-03-15 09:36 pm (UTC)
From: [identity profile] jeffurrynpl.livejournal.com
I'm pretty sure the vodka is called GEORGIA...let me see...hmm, I can't find it. It struck me because they don't even use Cyrillic in Georgia...but now I'm wondering if I imagined it.

(no subject)

Date: 2010-03-15 06:06 pm (UTC)
From: (Anonymous)
Well, there's this one. Image

(no subject)

Date: 2010-03-16 02:20 am (UTC)
ext_87516: (xword)
From: [identity profile] 530nm330hz.livejournal.com
Nice! Hadn't seen that before.

(no subject)

Date: 2010-03-15 07:12 pm (UTC)
From: [identity profile] seekingferret.livejournal.com
Here's an S (http://www.mwctoys.com/REVIEW_053008a.htm)

(no subject)

Date: 2010-03-16 02:20 am (UTC)
ext_87516: (xword)
From: [identity profile] 530nm330hz.livejournal.com
Hadn't thought of that one, and it's a special case, but sure, why not?

(no subject)

Date: 2010-03-15 10:38 pm (UTC)
From: [identity profile] devjoe.livejournal.com
It's not really a logo, but in baseball scoring, a K is used to indicate a strikeout, and commonly, when the batter strikes out looking (a called third strike), the K is reversed. The closest this comes to a logo is in the row of large K signs fans sometimes hang at the ballpark counting the number of strikeouts recorded by a popular pitcher. The same fans who do this are diligent enough to rotate the Ks 180 degrees (the equivalent of mirroring them) for each called third strike.


Here is an example apparently for a pitcher named King.

(no subject)

Date: 2010-03-16 02:30 am (UTC)
ext_87516: (xword)
From: [identity profile] 530nm330hz.livejournal.com
I was considering whether to include that in my original set and decided not to. There are a bunch of cool symbols that are mirror-imaged letters: a few in IPA; the "roman numeral" Ↄ U+2183; and perhaps we'd also need to include ∃ U+2203 (although that's arguably rotated 180 degrees, not mirrored.) But it's certainly a judgment call.

(no subject)

Date: 2010-03-16 02:31 am (UTC)
ext_87516: (xword)
From: [identity profile] 530nm330hz.livejournal.com
So there's still one left from my list that no one has suggested. I'll post it tomorrow morning if no one else has thought of it by then.

(no subject)

Date: 2010-03-16 06:33 am (UTC)
From: [identity profile] jangler-npl.livejournal.com
Toyota. (Prove me wrong!)

(no subject)

Date: 2010-03-16 01:14 pm (UTC)
ext_87516: (Default)
From: [identity profile] 530nm330hz.livejournal.com
Wise guy. :-)

The other one I had

Date: 2010-03-16 01:15 pm (UTC)
ext_87516: (xword)
From: [identity profile] 530nm330hz.livejournal.com
Was the Dolby logo

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